Food & Beverage Labels
To ensure proper application, adhesives must match the production and storage environments. A label with a freezer-style adhesive may become detached at room temperature in the same way that a room temperature adhesive may unadhere in a cool or cold environment. An adhesive designed for refrigerated environments will not effectively adhere if applied at room temperature or stored in a frozen environment.
While most labels are applied to smooth, flat surfaces, this is not always the case in the food and beverage industry. Many products — most notably, cuts of meat and cheeses — are vacuum packed and present incredibly varied application surfaces. The stiff label substrate and brittle adhesive that work well on flat cardboard packaging will perform poorly on irregular surfaces offered by natural food products. Instead, conformable substrates and aggressive, flexible adhesives are a must.
The material from which labels are peeled off is an important factor that rarely receives attention. The backing must be matched with the adhesive of the label and the speed and environment of application; not all materials are compatible, and high-speed application machines require different combinations than hand-application methods. Standard, lightweight paper packing, for example, is suitable for dry, by-hand, room-temperature application but will fall short in a damp environment where a high-speed application machine is used to apply the labels.
Wide Range of Applications
Throughout our 10 year history, NAMVIET BARCODE Products has built a high degree of expertise in the particular demands of the food and beverage industry. Over the years, we’ve created specialized labels for an incredibly broad variety of food and beverage items, and we specialize in labels designed for indirect food contact.
Products we have manufactured labels for include:
- Soft drinks
- Craft beer
- Snack foods
- Wine and spirits
- Soups and stews
- Specialty products
This long list of hurdles — all of which Star Label Products is well equipped to handle — only scratches the surface of the unique considerations that must go into food and beverage labels. It does not take into account highly specialized labels, such as collectible lift-off wine labels, FDA and other governmental labeling regulations, the appropriateness of digital printing, and a slew of other variables.